Our audience-centric approach
Telling you that knowing your target audience should be the starting point of any of your marketing efforts can seem obvious. However, due to lack of budget or time the audience is already pre-defined. At Brand New Day, no matter what the sector or the industry is, we have build a strong knowledge when it comes to premium audiences over these past years. To help us to go even-further in our audience-centric approach, we use a social-audience profiling tool, SoPRISM so we can understand, explore and discover new brand persona.